Instacart Is Launching in Toronto!


Instacart Is Launching in Toronto!

December 6, 2017

Picture this. It’s -20 degrees, the streets are covered in snow, you have a teething baby who has been up all night…and your fridge is empty. Would you rather a) bundle everyone up and head out to the grocery store or b) stay in your PJs and have everything delivered to you within an hour?  No brainer, right? The GREAT news is that option b is a reality here as Instacart launches in Toronto on Wed Dec 6, 2017!  Instacart is a technology-driven, on-demand grocery delivery service and here’s the low-down on how it works – and a special launch bonus for those who want to give it a whirl:

About Instacart

Instacart’s goal is to helps people cross grocery shopping off their to-do lists with just a few clicks. You’ll be able to use the Instacart website or app to fill a virtual shopping cart with items from local stores (Loblaws and The Real Canadian Superstore, to start), which will be fulfilled and delivered straight to your door.

Instacart Launches In Toronto

How Does It Work?

Using or the free Instacart app, you can pick from a local Loblaws or Real Canadian Super Store’s online inventory of as many as 30,000 products, and choose a delivery window that works best for your needs – sometimes within as little as an hour, and up to a week in advance. Instacart’s shoppers do the rest, personally shopping and delivering the order.

Pricing is frequently the same as what you’d find in-store at Loblaws, and the delivery fee is a very reasonable $3.99 ($5.99 for delivery within an hour)

Instacart Toronto

Canadian Roots

What makes the launch of Instacart even cooler, is that the company is founded by a fellow Canadian, Apoorva Mehta, who graduated from the University of Waterloo in 2008 before heading to San Francisco to expand his IT career.

He first launched Instacart in San Francisco in 2013 and it has quickly scaled to over 150 markets across North America. By combining a personal touch with cutting-edge technology, Instacart offers customers a simple solution to save time and eat fresh food from the most trusted grocery brands.

The Exciting Part!

In celebration of their launch into the Canadian marketplace, Instacart is offering our readers a special $25 credit (off orders $35 or more) with the promo code YYZMOMS, plus FREE delivery on your first order! So put on your jammies, pop on Netflix, and start your Instacart grocery shopping!

PLUS you can enter to win a $50 Instacart gift card! Throw your hat into the ring here.

Instacart in Toronto


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